When we first heard the idea of the economy of communion, both my wife Julie and I just felt this twinge inside of us that said, "This is amazing idea. Who's going to do this?" That question when we asked that that already said something about how we felt that this idea of spreading a culture of giving globally to connect people all around the world to use business as a vehicle for doing that. It just seemed incredibly inspirational and we somehow knew that someone would be part of this because we were already feeling that kind of uh kind of movement in our own selves.
And so that's what inspired us. This idea of of spreading a culture of giving uh where your life means something that it's not just about making money or or surviving. It's about bringing the meaning of life to the surface and say this is what we're going to live our life for.